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How to build a website like Amazon
Certainly, to make a website like Amazon is not a cakewalk. Amazon has been a benchmark for all the newly launched e-commerce websites. Amazon is one of the largest e-commerce company in the world. It was founded in 1994 when the Internet only developed. Amazon made a huge success in the early 21st century. Today, it generates sales of $136 billion with a net profit of $2.4 billion. On this platform, you can buy almost any product. This is a big machine for sales. Even more, it gives an opportunity to earn small business and sellers. Therefore, it has been a need to develop a website like Amazon.
If you wish to become an independent retailer and consider in building own website like Amazon, must take into account that website is your storefront and the only avenue of developing revenue for your business. It must smack that impeccable balance between functionality, accessibility, and marketability.
Most importantly, if you are distinct to create such a website like Amazon need to pay attention to various factors. Here’s a list of features that successful e-commerce websites must have.
Features of a website like Amazon:
A good looking brand logo is a brand’s business card for its customers. Because, a good logo helps represent your brand to eventual customers, builds trust, and ensures customers identify your brand easily, often ensuring return buyers.
Easy Navigation, Search Bar:
Your website design should be user-friendly. Customers must be able to spot the product they want to buy in lease possible number of clicks. A good website must have products listed in shopping categories, filters, and comparison capabilities etc.
Visuals and videos:
High-resolution images are an absolute necessity when it comes to capturing the customer’s attention. A great website should have products images that can be zoomed along with crisp products videos.
Registration & Log In:
Allowing the user to register on your website has several advantages for both you and your user. It will exclude the customer to add his/ her details repeatedly to speed up the checkout process. On the other hand, you have access to your user’s contact information which you can use for promotional and marketing purposes.
A substantial amount of purchases are made over mobiles these days. Responsive design for your website is an absolute must. The website content must be versatile to any mobile device and cater a user-friendly experience.
Trust marks/Customer reviews:
Customers often make a purchase decision based on user reviews or ratings on a product. Depending on their functionality, e-commerce sites can use plugins from the popular review platforms to add credibility to their products.
Special offers and wish lists:
E-commerce sites are using special offers as their normal marketing practices via email, social, text, etc. Also not adopting the wish lists are equal to leaving wealth on the virtual desktop table. Likewise, the customers should be able to wishlist the items they want and most likely to buy in the future.
Social media accessibility:
In today’s age, your brand’s social media presence can be the single most significant factor in influencing brand value, customer engagement, and sales. Therefore, you can have social media pages about your product, advertising discounts, etc. for extended customer outreach.
Apart from the above key features, focus on the following is a must before going into the development of the E-commerce system.
1. Define the Business model
The business model of any business would feel simple to its customers and serve in simple steps. In the same way, designing of the system should be simple for its customers even though it’s complicated
2. Develop a Structure
Develop or define the structure of the business in a clear way and it can be understood by anyone
Designing of a customer friendly website like Amazon is the key factor in e-commerce and it should be catchy and able to retain the new customers on the site
The system should be developed in a way every developer can understand the code and it will not arise any limitations for its future versions
It is mandatory to take care of testing before launching. Also, it is important to build Bug-free, secure website to gain loyalty and trust to make multiple visits, make sure your website is completely bug-free and doesn’t have any flaws.
6. Launch and Promotion
You must understand that the users of your project are divided into two groups:
- Firstly, the Sellers (online stores).
- Secondly and important ones, Buyers. Launch and promotion are two important aspects of the success of any business. These promotions always focus on both customers and sellers. Because, Launching of perfect product on perfect timing provides full-fledged service to its customers, promotion in different ways with attractive offers brings new customers to the business.
Hence, we at Cyblance have experience in E-commerce website like Amazon and can provide you with the best development team, QA engineers, and project managers to make your application successful & unique on the market. However, if you have any further queries, please click here.